That's assuming that the average mass market Transformers fan would know who Victory Saber was. If Hasbro could have released this through the mass market, they certainly would have. This is a project specifically aimed at the more dedicated fanbase that had enough money to have a $600+ for Unicron held up for over year, during a pandemic. I mean...this isn't their first rodeo in HasLab, nor the Transformers brand with HasLab, no less. Other than Cookie Monster, every single HasLab project has been funded. You think there would be some fast track to production. By now, it has certainly been proved that the Marvel, Star Wars, and Transformers fans will put good money down and have it held up for a year at minimum. The market definitely exists. I think we're past the point of uncertainty... Now, if they were making a jumbo sized Count or Grover puppet, I'd understand the hesitancy.