Hasbro Invites Consumers To Submit Product Ideas

Discussion in 'Transformers News and Rumors' started by SilverOptimus, Nov 5, 2016.

  1. SilverOptimus

    SilverOptimus Movie News Monster Moderator News Staff

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  2. Ribieconvoy

    Ribieconvoy Well-Known Member

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    This is basically Lego Cuusoo/Ideas, but with entire new toy ideas, and lack of peer voting. I honestly think it's super neat, and a great way to get new product ideas while interacting with consumers.

    I bet there are gonna be tons of annoying "Make Transformers have thicker plastic and more paint" submissions, though :lol 
     
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  3. AzT

    AzT Moderator News Staff TFW2005 Supporter

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  4. SilverOptimus

    SilverOptimus Movie News Monster Moderator News Staff

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  5. Ladiesman118

    Ladiesman118 Well-Known Member

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    There\'s really no point in doing the survey because these clowns aren\'t gonna listen to us. They once did a PULSE website where they letted us air out our complaints with what they\'re doing with the TF brand such as the overusage of bumblebee and optimus prime, the simplified toylines, Michael bay, lack of console games etc. Last year and they didn\'t make any f***ing changes for us. Hasbros way too SELF-CENTERED to do any fan-delivers for us and they\'re gonna keep doing what they want to do, in other words: this is just another clickbait.
     
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  6. Deadend

    Deadend Spark of Creation

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    This is an interesting idea.  I look forward to seeing what comes from it.
    In many ways, this is kind of the origin of hasbro on many fronts.  Whether it is Rom and their purchase of it, or how the Hassenfeld Brothers themselves started with the toys they created and what led to that. 
     
  7. Windsweeper II

    Windsweeper II Banned

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    In any case i pity the poor interns that are gonna have to read wishlist after wishlist after wishlist :lol 
     
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  8. Deadend

    Deadend Spark of Creation

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    It's more than a "wishlist."
    It's an actual product submission system. With pictures, and video demo, along with a short 140 character summary of the concept, and a longer explanation.
    For digital usage and archival, it should go pretty quick for checking over real submissions and discarding the "wishlist" attempt ones.

    I had a concept I was already debating on submitting, with prototype half pieced together, so I wanted to see what the submission system was like, and I gotta admit it's pretty thorough to make sure these are real submissions they are getting. Not "Wishlist fan wankery" BS.
     
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  9. Noideaforaname

    Noideaforaname Pico, let's go up to Zuma

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    I kinda wonder if anyone here might graduate from 'Shapeways addons' to this. I mean, obviously a new head for an existing toy isn't what they're looking for, but there are some talented folks here who maybe could conceivably make the jump? Would be neat.
    (Good luck to those that do make a pitch!)
     
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  10. Saito Satoru

    Saito Satoru smile

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    I think this is a way to somehow legalize/kill off 3rd Party products, by letting the designers submit their own transforming designs and let Hasbro do the rest.

    I am excited to see what might come out of this. More IDW perhaps?
     
  11. Electro Rush

    Electro Rush Just a guy waiting for the perfect Whirl

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    So I guess asking for a life-size, fully functional Vos might be pushing it? Nuts.
     
  12. Saito Satoru

    Saito Satoru smile

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    Depend on the Vos. I would take a turbofox plush anytime.
     
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  13. Deadend

    Deadend Spark of Creation

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    I hope so. There's some awesome shapeways stuff. I've been thinking about trying to find a shapeways engineer to make some pieces to finish off a prototype idea, but haven't found any that line up to my needs as yet. Need to get back on that and find one that has some familiarity with the piece sizes I need.

    But there are definitely fully original shapeways designers that could excel at this and have the means to make a prototype for the submission system to fully show off their idea.
     
  14. Anti Spark

    Anti Spark It'S DUB Or Nothing!

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  15. Windsweeper II

    Windsweeper II Banned

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    I just went to the website, they are looking for quite finished concepts not vague ideas.
    It does seem like they are taking this serious. I wonder about the submissions they will get.
     
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  16. Deadend

    Deadend Spark of Creation

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    Hopefully some good ones. Like I was saying, it's a pretty thorough submission system. Visual aids make it much easier to get design points across too. In turn, it might bolster shapeways too, as some may turn to commission pieces into getting made, to have a prototype to use for submissions.
     
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  17. SG Unicron

    SG Unicron Well-Known Member

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    I\'m seeing this as a way to push SG toys to toy shelves.
     
  18. SG Unicron

    SG Unicron Well-Known Member

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    Anyone else reminded of Lego Ideas?
     
  19. Deadend

    Deadend Spark of Creation

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    Considering much of the toy design pools have been mixing and propagating across brands, that may not be coincidental.
    Public sourcing isn't exactly a new concept itself really. These are just the first loud internet usages of them with a direct appeal to the public with a streamlined easy to access interface.
     
  20. Backpack

    Backpack G1 forever.

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    What do the inventors get out of it? Seems to me they will take any new great idea and leave the creator with nothing.
     
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