But u forget that they have acknowledged and approved of 3P add ons. That's because, while counterintuitive, competition doesnt necessarily hurt ur brand or sales. Think about zoos or museums, who "compete" with each other. The reality is that they form a market together, where they coexist successfully and would actually suffer financial losses if bankruptcies or mergers eliminated "competing" zoos/museums. In other words, all these 3P toys actually promote Hasbro IPs and keep them going. Arguably, we cant even say if they hurt Hasbro sales, given that most 3P work in the MP scale and very few fans have bragged about buying 3P over official (they fill out official gaps with 3P). CHUG has no 3P competition at all, save for the growing Legends scale (which a lot of fans seem hesitant to move into). No one has the sales numbers to confirm this stuff, so we can imagine any piracy losses we want. But they are imaginary numbers, and this is all hypothetical. 3P brought back G1 combiners long before Hasbro did. And I recall a 3P combiner sitting on the shelf of a Hasbro developer, in the background, during a design video. As hard to believe (or ironic) as it is? Hasbro is also pirating... 3P designs! And let's not forget original sin: Hasbro did not license any of their car designs in G1. Using the likeness of a car without permission: classic IP infringement.