The Transformers Colombia Facebook page has posted an image revealing that, at least in some markets, there will be a packaging variation to the Age of Extinction Power Battlers. These variant packages, much like some variants on the One Step Changers we reported on a while ago, forgo the usual blister packaging for an enclosed box with larger character art. The example shown here features the Power Battler Galvatron, but we’d imagine at the very least this whole wave will receive variant packaging.
Morbo
Yeah, my guess is they've finally realized most stores and customers can't distinguish between the Battlers line then the Generations deluxes, the packaging is just too similar. Even after the aisles have been resorted, I can't think of a time when I checked and saw the lines clearly separated.
Also, they may be trying to obscure just how bad many of those figures look in person.
User_136440
I kind of think the deluxe figures should've been packaged in similar boxes to the voyagers and leaders to distinguish them as Generations figures and also accentuate the 'collector' side of things they were trying to push for them.
Kraken
That actually looks pretty damn cool!
Ironhide1234
Agreed, bubble boxes suck. I hate it when the paint/picture tares from the cardboard.
User_136440
I probably would if I was interested enough in them to take a close enough look at them in the shops. As it was, I literally just shared what TF Colombia posted.
SPLIT LIP
With QC being a thing, I'm not big on not being able to visually inspect the toy before buying.
Not that I'd buy it. But it looks kinda cool. And it's Galvatron. Who's cool.
Raiyuki
I kinda wish they'd do this with the generations AOE figures. It's a bit similar to how Takara did a lot of their deluxes like for the UT and TF Prime and it looks easier to not wreck upon opening.
Also gotta disagree that this is any more misleading than what we already have as this makes them different enough to identify instead of so similar they end up on the same pegs as the generations because the store people can't tell at a glance.
Nevermore
The first one of these is the multilingual European packaging, the second one is the trilingual packaging for Canada and Latin America. You should actually recognize the European one, seeing as you're from the UK.
Starscream0625
^This. As much as I like lots of character art on packaging, I also prefer a half-way decent view of the toy inside for breakage and/or paint app issues.
Then again, there are always returns.
Afterburner
Better to hide the toy in package and put the misleading pictures with more paint apps on the box.
JimTheJIRRMan
I'M SO HAPPY ABOUT THIS PACKAGE CHANGE! Ugh. The deluxes and power battlers look way too similar on the pegs. This is a welcome change, as it actually makes it to where children, and even many collectors, can discern between the two for once.
Ironhide1234
You know, I kind of like it. I want one.
Dachande
It looks like it has actual articulation!
I'm sold.
Digilaut
Ok, seriously? I think this one is pretty nice. Not a big fan of most of the other power battlers, but that Galvatron is awesome!
User_136440
Think TF Colombia have pics of variant packaging for some of the earlier Power Attackers too.
Edit: Ok, maybe just one, though there's a second variant of Optimushttps://www.facebook.com/media/set/?set=oa.10152063846767000&type=1
Autovolt 127
BEHOLD THE GARBAGE DISPOSAL OF DOOM!
Well it looks rather fun.
HeroicC300
Is it sad that this has a better Transformation than the Voyager?
I kinda want him and Junkheap.
Jalaguy
We've seen these for One-Step Changers too. Can't imagine what market they're for…
daimchoc
Via Transformers Colombia FB page. Alternative packaging.