Welcome to live info from Hasbro’s Toy Fair 2011 Presentation. There is a PowerPoint showing going on right now, and they are flashing images of figures that have been seen or will be seen today a little later on. They will be doing Star Wars, Marvel, G.I. Joe, and then Transformers.
We will update text information from this presentation right here in this post. Please refresh to check for new updates.
Marvel is still going, check Toyark.com for Star Wars and Marvel updates. G.I. Joe coverage is up next, check HissTank.com for that, then come back here in 30 minutes for Transformers!
STARTING NOW (2:56PM)
Please view the full story, not the front page, to see live updates. Easier for me to type in the extended story box. Talking about the movie in general, not toys. Filmed in 3d, not converted. Much darker, not as “goofy”.
New line – KRE-O (legos)
New Line – Rescue Bots (Robot Heroes Like, larger, articulation).
Vault Book – Tells TF story from beginning, will show protos, unseen TF, development material.
KRE-O can not be photographed, in special room.
Product Innovation, Quality Bricks, Hasbros best brands, compatible with competing bricks. Launching with TF. Will have TF MINI FIGS, aka TF lego dudes.
Showing mock ups of G1 Prime, Megs. Mini figs are Kreons. 23 figs.
First fig is Bumblebee. Goes fig to Robot. Also showing Starscream, g1 colors. Those are 300 pieces with kreons of themselves and pilots.
Prime, 5 kreons, prime, bluestreak, skywarp, 2 humans, motorcycles, trailer, transforms.
Rescue Bots. New casts of characters. Blades, Chase, Heatwave, Boulder. Copter, Car, FT, Construction. Bots are helping humans in their heroic jobs.
DO TRANSFORM. VERY SIMPLE. Auto triger transformations. Pull, twist, etc, transforms. Pre-School focus.
Activision – High Moon – Doing DOTM.
Prequel. Showing video sneak peak.
Showed some speed stars transformations, also SHOCKWAVE.
Movie toys launch May 16th.
3 packaging segments. Mech Tech, Cyberverse, Robot Power. MT = Regular deluxe, voyager. CV = Scout and small. Robot Power = role play and young.
Mecth Tech. Weapons with interlock, and pressing buttons move multiple parts on multiple connected pieces.
Showing Ratchet and Starscream. Roadbuster = AMP wrecker. Crankcase = SUV dreads.
Blue Lowes wrecker is TOP SPIN.
Showing Megatron, Ironhide, Voyager Prime. All of these pics are stock images, we’ve seen, or will see stock photos of later today.
Shockwave = Wave 2, Voyager.
Leader Sentinel Prime. wave 1, back of truck will close up and look finished.
Leader BB. Seen it. Ultimate Op. Seen it, more pics later today. English FTW.
Human Alliance Mech Tech. Black BB, Yellow Stripes. Skids with Elita 1 and Epps.
Ice Pick with Sgt Chaos.= Snow Mobile.
Spike on black 3 wheeler.
Cyberverse – Legends with Battlestations. Legion (Legends) wave 1, SS, Topspin,Crankcase, BB.
Commander wave = Scouts, Optimus, Megs, Sentinel
Action Sets, SS with Gunner station. Triple Change sets. BB with Truck, to station, to jetpad.
Autobot Ark, with AUTOBOT ROLLER Does Transform to robot! Lights sounds, decepticon jail, gun ports.
RoboPower. Activators, Go Bots, Robot Fighters (no transforming), Revving Robots, lights sounds, moving hand saw.
Role Play – Prime Cyber Blaster with nerf darts. Electro shock sword with extending blade.
Bumblebee and Optimus 3d Glasses masks. Opening day is gonna be ridiculous.
Speed Stars and Stealth Force – Mini Chargers, SF BB (looks like game promo we saw)
Prime toys launch late fall.
Showing Prime toys. BB, Arcee, Starscream. Entertainment Pack comes with Prime, Megs, and 3 kids, and DVD.
GENERATIONS will continue through 2011!
Doing Prime QnA with creators now, Kline et al, showing upcoming ep clip.
Bulkhead and Miko in dark tunnel, Bulkhead screaming like little girl cuz its dark and he’s scared. BB and raf in another par of tunnel. being chased by little insection like bots, that actually looks like round sharkticon faces.
Swarmed up the tunnel into autobot base and kicked Ratchets butt. All three back up in base, all getting eaten by the bugs, no happy ending.
Talking about how awesome Cullen and Welker are. Do record in real time, with all actors in room, rather than in spurts.
Most CG series have 2 year pre cycle. This only had a year. Most premiere 1 ep, then come back later, they did 5. So, it has been a challenge.
Hesitation to do what they did with Cliffjumper? Wanted to set a tone right off the bat for the show. Have it be accessible to kids and adults through story. Cliffjumper may be revisited in flashback episodes, and connection between him and Arcee.
Zombie TFs, or hidden transformers on earth, will we see more? Yes more bots and cons. But, being CG, it will be more limited than other forms of animation. More bots than cons. Female Decepticons. Sleepers on this planet, and some from outer space.
Edit – More CONS than BOTS. Sorry.
Humans – want to make them important, not just “oh those crazy kids”, but part of the story, without taking focus off the bots and cons.
Japanese company that animates this, loves MIKO, and over animates things with her because of that. Waving a hand scene turns into her doing backflips down the hall, etc. (Joke).
Dig Arcee and Ratchet. More Dark Energon, used in new ways. Are there other forms of Energon???
Hints – Planned for 3 year arc. End of season 1 is HUGE. From Past, about as “BIG AS YOU CAN GET” mumble…. planet…. mumble…
End of session, now we go take pictures, should be online in a couple hours, check back in a bit on the front page of TFW2005.com!
Alpha-trion
Part of me is relieved to see the figures not look so hot. My wallet is going to be really happy as well.
Is it just me or is Hasbro taking a relaxed approach all around this year. I am really not that impressed with some of these new figures and not just the TF's. Too bad that the Ultimate Optimus Prime trailor wasn't sold separate from the figure. I would get that to put with my ROTF Leader Class Prime.
cuters
I hope theres more generations in the works a deluxe trail breaker would have been nice.
cuters
I hope theres more generations in the works a deluxe trail breaker would have been nice
Ribieconvoy
Basically, all we have left is what we've already seen in official pics and instructions, plus Warpath, or at least that's what they seem to convey. But, they may also have some Prime figures going during the movie (the figures shown were a "precursor wave"), so Generations looks like it would be choked out anyways. That being said, I want mah Black Shadow.
Deathx360
I'm a little disappointed with the Transformers and G.I. Joes shown (although a little more so with Transformers) but there are some great figures coming out. Shockwave, Leader Ironhide, and Sentinel Prime look great as do the Wreckers but I may pass on a lot of the other movie figures. I just don't like a lot of them this time around.
One thing I don't get is the lack of Generations figures on display. I know Hasbro is really pushing Dark Of The Moon, as they should, but having a few up there would have been nice.
YOJOE.COM | Specialist Trakker
That is really the closest we will ever see, unless you do count HA as a spiritual successor to M.A.S.K. Cops is pretty much dead though. Well unless the G.I. Joe team fells like doing a M.A.S.K. like homage that is.
Fort Max
Unless the HA Wrecker has deployable weapons and a driver with a helmet.
Paxtin
I think Selth Force and the HA basics are as close to bringing back MASK as you'll ever see.
october
Bring back mask and cops
ComicGuy89
Thanks to the coverage team! Really nice photos; there's a lot of Hasbro product to look forward to this year.
Wheeljack_Prime
The legends toy gets around it be actually not having a hood like Topspin doesn't. Presumably Leadfoot's deluxe will do something similar.
sudelaya
Thanks for all the coverage. I am GEEKING out for the new Starscream Skystriker cross-over. It's like a dream come true.
Cheebs
G1 Alpha Trion
G1 Arcee
Animated Perceptor
Animated Omega Supreme
It can happen.
Hollywood Hoist
Do we have price points on the new sublines (gobots, cyberverse action sets, mini-power bots)
Haloid1177
It was sarcasm. Jeez.
Lucario Prime
Did you really think there'd be a Leader Skids? ._.
hutchprime
I'm a little disappointed in Prime Prime. The chest looks…odd. He's the worst of the Prime figs, imo, which is sad because the animation model has a ton of potential, but I understand it's probably got the most anime magic involved in the transformation and bot mode.
Tyrannosaur
it looks like I'm gonna have to stop buying food to afford all the figures I want. I certainly got enough space for them thats the good thing
bcm77
Nope, my intrest in the Bayformers style has admittedly declined but I still expected there to be a few things I'd be intrested in buying but so far there's not a single thing that looks like it'd be worth paying UK retail or import prices for.
Jarodimus
Agreed. There'll be a toy.
exclusacon
Thanks. I wonder with the Target logo, it will be hard to sell in other stores? Also with ferrari and benz bots, companies working out royalities fees?