Hasbro’s TRANSFORMERS brand is gearing up for two momentous events in 2014—the hotly anticipated new film TRANSFORMERS: AGE OF EXTINCTION, and the 30th anniversary of the TRANSFORMERS brand and its iconic characters like OPTIMUS PRIME and MEGATRON. In honor of the year-long celebration, Hasbro is releasing new TRANSFORMERS GENERATIONS figures, featuring classic conversions and the most detailed and accurate action figures of characters from TRANSFORMERS: AGE OF EXTINCTION and throughout the brand’s history.
The 2014 TRANSFORMERS GENERATIONS line from Hasbro features the following products:
TRANSFORMERS: AGE OF EXTINCTION GENERATIONS DELUXE Assortment
(Ages: 8 & up /Approx. Retail Price: $14.99/Available: May 2014)
The TRANSFORMERS: AGE OF EXTINCTION GENERATIONS DELUXE assortment features the characters from the hotly anticipated new film in these detailed action figures available to Transformers fans! Each GENERATIONS DELUXE figure features a movie-accurate design and converts from robot to alternate mode. Choose from characters like BUMBLEBEE, CROSSHAIRS, DINOBOT SLUG and more—there will be 10 figures available in 2014, each sold separately
TRANSFORMERS: AGE OF EXTINCTION GENERATIONS VOYAGER Assortment
(Ages: 8& up /Approx. Retail Price: $24.99/Available: May 2014)
The TRANSFORMERS: AGE OF EXTINCTION GENERATIONS VOYAGER assortment features larger characters from the hotly anticipated new film in the detailed action figures available to TRANSFORMERS fans! Each GENERATIONS VOYAGER figure features a large-scale movie-accurate design and converts from robot to alternate mode. Choose from characters like OPTIMUS PRIME, AUTOBOT HOUND, GRIMLOCK and more—there will be six figures available in 2014, each sold separately.
TRANSFORMERS: AGE OF EXTINCTION GENERATIONS LEADER Assortment
(Ages: 8 & up /Approx. Retail Price: $44.99/Available: May 2014)
The TRANSFORMERS: AGE OF EXTINCTION GENERATIONS LEADER assortment features large, feature-packed action figures available to TRANSFORMERS fans based on the hotly anticipated new film! Each GENERATIONS LEADER figure features a large-scale, movie-accurate design and weapons and accessories and converts from robot to alternate mode. Choose from OPTIMUS PRIME and GRIMLOCK, each sold separately.
TRANSFORMERS GENERATIONS 30TH ANNIVERSARY LEGENDS 2-PACK Assortment
(Ages: 5 & up /Approx. Retail Price: $9.99/Available: Spring 2014)
The TRANSFORMERS GENERATIONS LEGENDS 2-PACK Assortment features two great TRANSFORMERS characters, each with a special feature! Choose from some of the greatest characters in the TRANSFORMERS brand’s 30-year history, including ACID STORM, GEARS and CLIFFJUMPER, each coupled with a smaller partner. Both the large and small figures convert from vehicle mode to robot mode, plus, the smaller figures can assemble onto their larger partner as weapons and armor! Each two-figure set sold separately.
TRANSFORMERS GENERATIONS 30TH ANNIVERSARY DELUXE Assortment
(Ages: 5 & up /Approx. Retail Price: $14.99/Available: January 2014)
The TRANSFORMERS GENERATIONS DELUXE Assortment features characters and designs from throughout the 30-year history of the TRANSFORMERS brand, each including a special edition comic book from IDW Publishing featuring that character! Characters available in 2014 include RATTRAP, ARCEE, NIGHTBEAT and the “Fan Built Bot” WINDBLADE, a new character who was designed with the help of TRANSFORMERS fans around the world! Each sold separately.
TRANSFORMERS GENERATIONS 30TH ANNIVERSARY VOYAGER Assortment
(Ages: 5 & up /Approx. Retail Price: $24.99/Available: January 2014)
The TRANSFORMERS GENERATIONS VOYAGER Assortment features larger scale action figures that celebrate the 30th Anniversary of the TRANSFORMERS brand, including characters from throughout the brand’s history. Characters available in 2014 include WHIRL, SKY BYTE, ROADBUSTER and BRAINSTORM, each sold separately.
TRANSFORMERS GENERATIONS 30TH ANNIVERSARY LEADER Class
(Ages: 5 & up /Approx. Retail Price: $44.99/Available: Fall 2014)
The TRANSFORMERS GENERATIONS LEADER class celebrates the 30th anniversary of the TRANSFORMERS brand with large, feature-packed action figures available for Transformers fans! This popular scale arrives in the Generations segment with the introduction of an all-new version of JETFIRE. The Autobots’ aerial commander features a large and detailed sculpt with snap-on armor, battle helmet, weapons and accessories, and converts from robot to armored jet mode.