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 | | | | | Hasbro Announces New Apparel and Merchandise Deals |
| Posted on 06-02-2009 at 10:25 AM by Tim Formas | | As they will reveal at the International Licensing Expo in Las Vegas, Nevada this week, Hasbro has signed deals that will enhance and showcase their powerhouse brands such as Transformers. In a press release regarding apparel licensing, Hasbro announced Transformers: Revenge of the Fallen apparel has been licensed to Bravado (U.K., Ireland), CIE DND (France), Jem Sportswear (US), Kmart* (Australia), Li & Fung USA (US), Marks Manufacturing (Philippines), Marks & Spencer (U.K, Ireland), Smith & Brooks (U.K., Ireland), Shanghai Metersbonwe (China), Streetwear (US, Canada), and Up Sky (Hong Kong). In a press release regarding other merchandise, Hasbro has licensed video games from Activision (Worldwide), social expressions from American Greetings (US, Mexico), wheeled goods from Franklin Sports (US, Canada) and Street Flyers (US), a variety of book formats from HarperCollins (US, Canada), apparel from Comercial Eccsa/Ripley (Chile) and Jay Jays (Australia), youth electronics from KIDdesigns (US, Europe), school supplies from MeadWestvaco (US), accessories from New Era (US, Europe), and school supplies from Tilibra S.A. (Brazil).
| | | Views: 1,600 | | ams:
Cool, but no merchandise for me this time around. I've got six bins full of the stuff.  NintenPhill:
hey cool, M+S, hope they dont get too expensive, i need me some TF clothes
deathsheadx:
okay, i'm off to use my moms M&S discount
Embryoyo:
looking forward to see what they look like
TIE Bomber: Quote:
Originally Posted by Embryoyo  looking forward to see what they look like | It will look like Optimus Prime & Bumblebee. And if they feel really daring they may switch it up a bit & do Bumblebee & Optimus Prime.
Great! More shit with Prime & BB all over it. Just what we need! 
Maybe one day Hasbro will realize there are more characters in the TF universe than just those two.
Railguard: Quote:
Originally Posted by TIE Bomber It will look like Optimus Prime & Bumblebee. And if they feel really daring they may switch it up a bit & do Bumblebee & Optimus Prime.
LOL!!!
Great! More shit with Prime & BB all over it. Just what we need!
Maybe one day Hasbro will realize there are more characters in the TF universe than just those two. | I don't think they will ever realize it cause they want to make money, why else do you think there are soooo many repaints.
ManiactoaLaco:
What! Hasbro will do merchandising for this movie? What will they think of next.
MTL
NeilD83:
it seems that Hasbro won't really suffer through this recession lol
harrismonkey:
Interesting-
I'm pretty sure that's not the movie bumblebee prop they carted around everywhere last time.
Bet this one weighs less and has fewer parts. Wonder how accurate it is (well, not really).
guard convoy:
doesn't suprise me....i still am waiting for my barricade hat though
Silverwynde: Quote:
Originally Posted by TIE Bomber It will look like Optimus Prime & Bumblebee. And if they feel really daring they may switch it up a bit & do Bumblebee & Optimus Prime. | Well, at least I won't go naked come next BotCon. I need a few more 'Bee shirts. Man, I am going to be so broke this summer. SlyTF:
HA! I knew BB was real!
Shelfwarmercon:
Here's samples of the Metersbonwe apparel: Quote:
Originally Posted by Shelfwarmercon | Metal Chaos:
I'm digging the jeans.
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