Takara-Tomy have opened a new website
for their version of Transformers Bot Shots. Bot Shots are coming to Japan as "BeCool" (a play on the Japanese pronunciation of "vehicle"). At the moment the website includes a character lineup and a selection of video segments.
Of interest here is that BeCool is completely devoid of the Transformers name - both for the line name and also for the individual characters. In the videos instead of saying "TRANSFORM!!" they say "henkei" (meaning transform, but much more commonly used in Japanese media, where a bold shout of transform has always been more of a Transformers thing). The symbols on the chests have also been changed, and in some pictures - but not all - the individual BeCool releases sport eyes on their vehicle modes in the style of Disney & Pixar's Cars.