What was the real reason they cancelled FE TF prime figures in USA?

Discussion in 'Transformers Toy Discussion' started by Black Convoy, Apr 17, 2012.

  1. Black Convoy

    Black Convoy Proudly Peruvian Transfan Moderator News Staff

    Joined:
    Jul 2, 2002
    Posts:
    2,241
    News Credits:
    10
    Trophy Points:
    312
    Location:
    Lima, Peru
    Likes:
    +825
    Ebay:
    Facebook:
    Google+:
    Instagram:
    So we got in Peru this figures and reading, watching and analysing reviews and pictures I still don't know why they were cancelled in America.

    Most of this figures have got very show accurate design and very complex transformations. The display base included is simply perfect.

    So far, watching how simple Powerizers RID figures are, I can tell that maybe they thought the figures were too complex to transform and they needed gimmicks instead of a display base to make them more interesting for kids.

    What do you think?
     
  2. lars573

    lars573 Well-Known Member

    Joined:
    Mar 29, 2007
    Posts:
    7,253
    Trophy Points:
    262
    Likes:
    +135
    Because retailers didn't buy them. And they were only supposed to be a brief preview line. That was supposed to be out this time last year.
     
  3. Kaijumaster

    Kaijumaster 335

    Joined:
    Sep 29, 2004
    Posts:
    7,320
    News Credits:
    12
    Trophy Points:
    211
    Likes:
    +15
    Technically speaking, they weren't cancelled, they were never advertised or marketed for a US release past the 3 we got. the others were advertised in different markets. the only reason we even know they exist is cause we're rabid fans who soak up every iota of information. While it certainly would have been nice to get our hands on these products for retail cost, it really isn't anything Hasbro ever offered us as a possibility, just something we assumed would happen.
     
  4. Satomiblood

    Satomiblood Prototype Black

    Joined:
    Nov 2, 2007
    Posts:
    19,623
    Trophy Points:
    267
    Likes:
    +94
    Gremlins.
     
  5. bellpeppers

    bellpeppers A Meat Popsicle

    Joined:
    Oct 16, 2008
    Posts:
    15,373
    News Credits:
    12
    Trophy Points:
    302
    Likes:
    +1,986
    Another dropped ball on Has's part.

    But not to worry- we have these real cool (not really) RID figures instead.
     
  6. Batman

    Batman The Dark Knight TFW2005 Supporter

    Joined:
    Dec 20, 2006
    Posts:
    11,669
    News Credits:
    11
    Trophy Points:
    307
    Likes:
    +66
    Ebay:
    They never really gave any reason let alone a real reason :lol 
     
  7. NEST SOLDIER

    NEST SOLDIER IRONHIDE'S DRIVER

    Joined:
    Oct 13, 2011
    Posts:
    1,025
    Trophy Points:
    126
    Likes:
    +0
    Bad Hasbro. Bad.
     
  8. Smasher

    Smasher HUNKY BEATS

    Joined:
    Feb 6, 2004
    Posts:
    12,792
    News Credits:
    3
    Trophy Points:
    257
    Likes:
    +22

    I don't know the reason myself, but the Powerizers are not simple.
    They are lacking in paint applications based on the cost of the stupid 'powerizer' accessories, but the toys themselves are good.
     
  9. Robogeek28

    Robogeek28 Who're you calling a geek?

    Joined:
    Jul 18, 2002
    Posts:
    33,268
    News Credits:
    13
    Trophy Points:
    412
    Location:
    Rotterdam NY
    Likes:
    +6,766
    The butler did it.
     
  10. hordeall

    hordeall Well-Known Member

    Joined:
    Aug 12, 2011
    Posts:
    1,034
    News Credits:
    9
    Trophy Points:
    162
    Likes:
    +55
    Its obvious it was for cost reasons. All RID figures look and feel cheaper in comparison.
     
  11. knightmare6

    knightmare6 Reflector In Disguise

    Joined:
    Mar 8, 2007
    Posts:
    2,060
    Trophy Points:
    222
    Location:
    NYC
    Likes:
    +83
    Ebay:
    Hasbro sucks at packaging their shipments. Retailers didn't order the numbers Hasbro liked, but that's probably because a lot of retailers don't need more useless products taking up shelf space. Hasbro needs to better ratio of their products, as not everyone will love Bumblebee to the point that we need three Bumblebees per four figure box or whatever... just saying...
     
  12. TwilightNero

    TwilightNero Maximal

    Joined:
    May 12, 2011
    Posts:
    843
    Trophy Points:
    101
    Likes:
    +0
    Ebay:
    :deadhorse: 
    Come on guys, really?
     
  13. Boy Blunder

    Boy Blunder Hasbrown'd

    Joined:
    Apr 11, 2009
    Posts:
    5,340
    Trophy Points:
    202
    Likes:
    +39
    Sometimes it's all they know how to do.
     
  14. HeroicC300

    HeroicC300 Chats with Artists

    Joined:
    May 4, 2011
    Posts:
    4,360
    News Credits:
    20
    Trophy Points:
    202
    Likes:
    +118
    Win.

    I don't know. The figures I wanted most never got released in the US.
     
  15. odeean

    odeean Infiltrator

    Joined:
    Mar 12, 2009
    Posts:
    2,294
    News Credits:
    2
    Trophy Points:
    166
    Likes:
    +2
    It may be beating a dead horse ( we have talked this topic to DEATH ) but it's true. Hasbros stuff this year looks and feels like it should be in a market with a $2 sticker on it. That's not bitching because I can't get FE, I have FE. It is just reality.


    I think maybe the OP was impugning the toy skills of Americans:ev: 
     
  16. Cool Hand Lube

    Cool Hand Lube Well-Known Member

    Joined:
    Jul 2, 2008
    Posts:
    1,641
    News Credits:
    3
    Trophy Points:
    147
    Likes:
    +26
    Never marketed for a US release? Then why were they shown at Botcon and SDCC (both US trade shows for fans) AND ToyFair (an industry trade show showcasing new product for retailers) last year? It was never even mentioned that it wasn't getting a US release. Plus, they were all supposed to be Generations figures originally, not their own subline, but Hasbro decided to break them out separately instead. Why? Who knows.
     
  17. TwilightNero

    TwilightNero Maximal

    Joined:
    May 12, 2011
    Posts:
    843
    Trophy Points:
    101
    Likes:
    +0
    Ebay:
    If a multi-billion dollar company has a entire line not being order by retailers, it's be VERY bad for business to just go: "yea we had an entire line of toys not sell, but don't worry, the next one will." It was covering there butts for the stockholders. Think of it as this, would you personally invest in a company where an entire line of their product wasn't being bought by retailers?
     
  18. PlanckEpoch

    PlanckEpoch Just a regular old plumbus

    Joined:
    Jul 20, 2010
    Posts:
    8,304
    News Credits:
    2
    Trophy Points:
    247
    Likes:
    +450
    I think it was just simply Hasbro fucking up and mismanaging this line. Stop and think about it for a moment...the FE toys were originally slated to be released under the Generations label based upon knowledge gained from Walmart stock computers. Then they were consolidated into their own line, which appears to be solicited but only picked up by online retailers and Toys R Us. Why? This is easy to answer I think. Big chains like Walmart and Target saw that there was going to be a full release of Transformers Prime in Spring of 2012, and they did not think that stocking a filler line between DOTM and Prime RID was a good idea. This left specialty stores like BBTS and TRU who specialize in toys specifically so getting these wouldn't hurt as bad for them.

    Then production was messed up. BBTS had been solicited and was awaiting stock, but it was cancelled for them. They're a US retailer, so to me it's clear that this is a production issue. There was enough produced to Hasbro Asia, but Hasbro wanted to churn out Prime RID so there would be saturation when it hit in Spring 2012. With all the factors of the line-up of First Edition, the timing of it's release and the lack of retailer desire for the line, First Editions were cancelled.

    That's all my speculation based upon the evidence that has been presented. I don't think there's any conspiracy theory here, just a lot of Hasbro fucking up and Retailer desires getting in the way.
     
  19. seali_me

    seali_me Well-Known Member

    Joined:
    Dec 11, 2007
    Posts:
    19,519
    Trophy Points:
    302
    Likes:
    +1,707
    Trolls.
     
  20. CZ Hazard

    CZ Hazard Sons of Unicron PTT

    Joined:
    Jan 27, 2009
    Posts:
    6,356
    News Credits:
    12
    Trophy Points:
    247
    Likes:
    +374
    I would say the RiD figures are smaller, simpler and cheaper to produce. I've always had a feeling they were Hasbro designed, and FE were Takara. Sheer speculation, I have absolutely zero evidence to back this up, .
     

Share This Page