Isn't it a reprint of the two freebie prequels IDW did? One was given out free at the movie theatres when the movie came out, the other was a Target exclusive (I think?) pack-in with the DVD...
Yes, they are UK reprints of movie related stories. Simon Furman (w) o Geoff Senior, Nick Roche (a); Roche (c) From across the pond comes a special presentation of the U.K.-only TRANSFORMERS movie comics! These special stories, set before IDW's all-new Movie Sequel, are penned by the TRANSFORMERS stalwart Simon Furman, and feature art by some of the best and brightest in TRANSFORMERS history. At last accessible for a U.S. audience, these stories-within-the-stories further expand upon the new movie universe, going beyond even what was seen in the IDW Prequel! This issue: get the in-depth lowdown on OPTIMUS PRIME and MEGATRON in the build up to/aftermath of the launching of the ALLSPARK into outer space, all adorned by an all-new Nick Roche cover." It's 8 issues originally in the UK, and it will most likely be condensed into less (maybe 4? - IDW usually reprints the UK books into less issues)