One of my friends made a good point the other day. He said the reason he doesn't like new Transformers is because the Transformations take too long. He said when he was a kid, you could play with the TF in Alt mode and transform to Bot mode in no time flat so it made it more fun. So it got me to thinking. I wonder how much kids actually like the new deluxe figures. I know for us collectors, we don't mind transforming something in a minute or two, but as a kid, how does that work. Your rolling your Optimus and want him to transform to punch Megatron in the face. I wonder if the kid is like, "VROOMMM, Autobots Transform and get Megatron" .... .... .... .... .... .... .... ..... ..... ..... .... .... .... ..... (5 Minutes Later) "I gotcha Megatron!" I could see how that could be less fun as a kid. I don't even want to picture a kid doing the same thing with the MP figures. So any of you guys have experience on this with your own kids that you can share?