It does involve the movie... first one is a screen shot form the trailer, and the other 2 are viral marketing for the movie.
All I know is that exact trailer you mentioned was shown at the end of the previews and got "BOOOED" utterly at the theater I went to. People were so pissed off at it I was expecting Milk Duds and Jujubees to start pelting the screen. One guy yelled "THAT S**T SUX!" at the top of his lungs. I think it was a mixture of people waiting through 25 mins of previews and the fact that the trailer looked terrible. I've seen fan films that have better quality.
i agree, i do not understand why everyone is like OMG WHAT AN AWESOME MOVIE THIS WILL BE?!?!? it was a minute of ny hipster party footage and a boom and the statue of liberty head flying by........doesnt really set me up for anything except confusion