from : Punch Jump :// NEWS - Transformers Blu-ray price cut to under $20 - Tech Amazon.com this week price cut Paramount Pictures Transformers Blu-ray disc SKU to under $20 in a new round of high-definition discounts. On Wed., the Transformers Blu-ray disc was price cut to $19.95, down from a $29.95 list price. The title ranks as the No. 4 best-selling Blu-ray disc title in Amazon's Blu-ray division. Amazon this month is holding a range of promotions on Blu-ray disc products to spur sales. Sony's BDP-S350 Blu-ray player this month was price cut this month to $290 from a $399.99 list price. This week began offering a $50 discount with the purchase of select Blu-ray players by Sony Corp. and three Warner Bros. Blu-ray disc titles. Amazon is concurrently promoting a Blu-ray disc sale that discounts up to 55 percent off the list price.