Rumor: Disney to buy Hasbro

Discussion in 'Transformers News and Rumors' started by BenjaminXavier, Nov 5, 2012.

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  1. BenjaminXavier

    BenjaminXavier Well-Known Member

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    MTV Geek – RUMOR: Disney Buying Hasbro?

    I'll admit it makes sense from a merchandising perspective, but then what would Disney take on the creative (ie: movies, TV, comics) side be?

    Interesting either way...
     
  2. Lazerwave

    Lazerwave My Most Prized Treasure

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    Soon Disney will be the only company in the world. Everything like Movies, fast food restaurants, merchandise and other corporations will all be Disney's property.
     
  3. General Tekno

    General Tekno Self-Styled #1 Lugnut Fan

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    So wait. Was MTV Geek reading my Twitter feed last Tuesday?

    As I was totally speculating that Hasbro is now a VERY attractive property for Disney. They have lots of their own IP, manufacture a good deal of Disney's boys toys between Star Wars and Marvel (with long term contracts at that), and are somewhat vulnerable given their spending on getting the Hub up and running.
     
  4. General Tekno

    General Tekno Self-Styled #1 Lugnut Fan

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    Not quite. What they don't own will belong to Comcast, Time Warner and Viacom.
     
  5. BenjaminXavier

    BenjaminXavier Well-Known Member

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    Also: Hasbro *didn't* to the toys for PotC, Toy Story, or the new Wreck it Ralph figures. It makes sense for them to "cut out the middle man" as it were and own a toy making company.
     
  6. eagc7

    eagc7 TF Movies Fan/Supporter

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    i would be happy if it happens, i like Disney so much.
     
  7. SPLIT LIP

    SPLIT LIP Dry built

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    A rumour from MTV Geek?

    Hahahahaha.
     
  8. Backpack

    Backpack G1 forever.

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    Breaking rumor news.... Disney is buying Japan!

    Anime is belong to MOUSE!!
     
  9. General Tekno

    General Tekno Self-Styled #1 Lugnut Fan

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    Right. And Hasbro's attractive as they actually own some very profitable in-house brands that have been fairly well exploited, as well as some lesser brands that could easily BE exploited.

    Plus, they have Marvel/Star Wars toy rights until 2020 or so if memory serves, so if they were to buy ANYONE it would be the guys you already have long-term deals with for major product lines.
     
  10. Erland

    Erland Well-Known Member

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    The company that own Kraft(TM) is one of the biggest, it and 2 other companies own just about every food product in any store you find in any country in the world, and most of the generic food you find, like the smart choice wal*mart brand, came from them in one way or another..

    Kraft is THE biggest food maker in the world.
     
  11. Rattrap

    Rattrap Well-Known Member

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    Makes sense. Them having Marvel and Star Wars, and Hasbro making the toys, why not? Then they would gain TF, GI Joe, Ponies
     
  12. HeroicC300

    HeroicC300 Chats with Artists

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    I'm for it.

    As long as it is positive and gives us some good Transformers stuff
     
  13. kaijuguy19

    kaijuguy19 Keyblade Wielder

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    Hasbro already has it's own TV station so why would they let Disney buy them if they' aren't trying to keep the Hub afloat?
     
  14. Aernaroth

    Aernaroth <b><font color=blue>I voted for Super_Megatron and Veteran

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    Hasbro Shares Outstanding = 130.62M * 36.12 per share = $4.7 billion outstanding equity.

    Hasbro's Current Valuation = ~$5.67 billion.

    Hasbro's revenues were roughly $4.25 billion last year.

    So to take control, Disney would have to acquire at least $2.25 billion in stock, if they did things the hard way.





    By comparison

    Disney Shares Outstanding = 1.79B * 50.18 per share = $89.82 billion outstanding equity

    Disney's Current Valuation = ~$99.97 billion

    Revenues last year: $41.9 billion, about $5.52 billion net

    (figures from macroaxis)




    Yeah, it could happen. Though I'd expect to hear more than "HE TELL ME" from an MTV blog before I put any weight to it.



    Because A) They might not have a choice if Disney goes the "hostile takeover" approach, and B) Because that approach might not be needed if Disney offers them an obscene amount of money, options, abstract assets, etc.
     
    Last edited: Nov 5, 2012
  15. UltraAlanMagnus

    UltraAlanMagnus Early Birthday Present

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    Indeed.
     
  16. General Tekno

    General Tekno Self-Styled #1 Lugnut Fan

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    Because running a TV station costs money. And it's what I'd argue makes Hasbro vulnerable to a takeover - instead of diverting resources into running their own station, they'd be able to get their stuff directly on to Disney channels.

    Also, it would probably unfreeze RiD's broadcast rights, given Disney may still own those.


    ...Another thought, too - odds are that if Disney wanted to they could slaughter the third party toys market. All they'd have to do is threaten to withhold ALL Disney product - I suspect Hasbro couldn't do that right now with their licensed stuff, but if it was Disney doing the threatening.... well, losing Marvel, Star Wars AND Transformers would be a good chip to threaten with.
     
  17. kaijuguy19

    kaijuguy19 Keyblade Wielder

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    To be honest I hope this isn't true. I mean I know Hasbro's in a rut but I'm worried about what it can do to the Hub and it's line of shows. Like what if Disney decides to cancel some shows and keep certain ones in because they feel some of them are too scary or edgy? Hasbro made the Hub to keep that from happening to the shows it has because look what happened to TFA at CN.
     
  18. Krueger

    Krueger Well-Known Member

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    It would not surprise me in the slightest.
     
  19. Paladin

    Paladin Have Zord, Will Travel

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    If it happens, the 3rd party TF market is dead.
     
  20. Rewind

    Rewind Be Kind TFW2005 Supporter

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    Well, until they all merge to form Discastwarnercom.
     
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