They know those two 3rd party Predakings are coming so they're trying to get rid of their remaining inventory it would seem. I mean if a newly designed but superior Predaking is coming and has close to a $300 price tag, then why pay $225 for an old one that's somewhat overpriced anyway even if you do love'em? I think Hasbro takes us for granted sometimes.... I have all 5 Predacon's, I just gave up on collecting parts for him because of the crazy prices sellers charge for his feet and hands... Which in some cases cost more than the actual figures. And with that God awful Hub show pimping his name out to some tacky looking dragon thing they need to sell. Hopes for a "Generations" G1 Predacon set coming looks unlikely... So the I'll be checking for the 3rd party one which I how is somewhat reasonable...If not then it's a "PASS" altogether.