A recent trend I've noticed with Prime deluxes is that there is one core gimmick that they all share: "dramatic head reveal". Of the three deluxes I own (Wheeljack, Soundwave, Knock-Out), each one of them has some mechanic that's supposed to make the head pop out in some kind of fancy way, almost like how a similar line-wide gimmick was promoted for Universe 2.0 new mold figures (I.E. Lambo brothers mold, rotate the roof section and the head rises into position). However, with Prime figures, this seems to be more detrimental than anything. Soundwave's spring loaded head reveal gimmick gets in the way of neck articulation and tends to make his head look lower than it should be, and on Knock-Out the gimmick doesn't even work right. And with Airachnid, the gimmick is more or less the entire reason she has no head articulation. With FE Cliffjumper, the one FE figure I own, the gimmick in not present as his head just is flipped into position and then is secured by the hood forming his back. It's just my opinion, but I think FE Cliffjumper is a VASTLY superior figure compared to the regular version, and I think it's because the regular version has to devote so much chest space to accommodate the RtS Tracks/Wheeljack like head reveal that most of the transformation had to be built around said gimmick, resulting in a considerably less accurate robot mode. I think Hasbro went too far in terms of trying to cram the "head reveal" gimmick into Prime, as it's compromising what little toy quality is left simply for a split-second automorph function. Anybody else have any thoughts on this?