I found a few theaters other than IMAX around here that are doing 9pm early viewing. Now people can go see the early veiwing without having to bang out some extra money. Here's a link to just one of the theaters in my area. Try searching your. Hope this is news worthy! http://http://www.fandango.com/regalgreenbriercinema13_aaepd/theaterpage?date=6/28/2011
Yeah, I have tickets for a 3D, non-IMAX 9:00 PM 6/28 showing at the theater nearest to me - which has one IMAX screen that will apparently be showing Cars 2 for a while.
I would SO go... if Return of the King extended edition wasn't also playing the same night =/ (I'm planning on seeing DotM at midnight after RotK EE anyway though)