It can be well assumed that we're seeing multiples of each character across many pricepoints, these look like our $40 Leader versions, and I'm suspecting the circuit board is there because these are still prototypes, and will be integrated in the final toys.

Megatron looks FAR more impressive than the CGI renders, he has a LOT more "beef" and makes him much more intimidating a character in this form, Prime looks beefier, but I'm not sure about the core design, but the BFG is definately cool

 

Forget about the FABs, Real Gear and Deluxe movie figures, this is where I'm gonna throw my money.

 

Are these Masterpiece versions???

They are freaking AMAZING!


[EDIT]

I keep looking at that Prime and can not get over how freaking awesome looking it is - Jesus Christ! I'm going to need a second job just for movie merchandise!!!

 

Wait.. Primes viewer left hand is backwards!?

 

Best...alt modes...ever (in a toy).

That Prime needs the other Prime's head, though  

 

Megatron looks really good except for the legs tucked up under the wings, they really are poorly done they don't even look like weapons pods or anything just...legs tucked under the wings.

I like Prime, I really like Prime. But the front wheels down near his feet make them look slightly chunky.

That being said i'd like to see them transformed right before passing judgment.

 

Good lord ANOTHER Prime!! *faints*

 

I'm not sure how I feel about this Prime. The other ptoto is mre accurate looking, but it also uses redundant parts like the wind shield and such. This prime, while note nearly as accurate, actually transforms using all the parts, as far as i can tell. So, I appreciate them trying to do it, but I don't know of it works for me.

Megs looks pretty cool, but I think that's only because he doesn't look like a skeleton unlike his movie model. So in this case, like the Meg toy, not so much the movie Megs.

 

WOW!! I love the megatron and the prime, sign me up...I wont 30 or more woot woot!!!!!!!!!

 

I dunno, these seem to be entirely different sub-lines of the movie characters than the Proto Prime in the other thread. Doesn't look to me like this Prime is a newer or revised one from the other mold - just a different version.

 

OK, this is just me but even imagining them as $90 toys has scared the crap out of me. I would not want to pay nearly that much. Even so, Op is nice and I just wish I could see the final products, disambiguated. Can't be sure until then.

 

holy mother of everything holy.

there goes my paycheck

 

Ima gonna be totally spend happy

 

Another cool thing about this Megs toy is that he seems to show off more of a Japanese design vibe than we could see from the CGI shot. I know that was a subject of much debate, in and of itself.

 

Yes. YES. YEEEEEEEEEEES!

 

Hmm. Tough call on which Prime I like more. They both have points that I find stronger than the other.

Megatron is terrible. The design looks marginally better in toy form, but those huge chunks of kibble underneath the wings horribly detract from the already crappy alt mode.

 

Now THATS what I'm talking about!  

 

Wow Megs looks like that Macross Valkyrie from Macross PLUS. YF 21 I believe...

Anyone else notice the same basic shape? He definitely looks diffrent from all the past CG pics we've seen. I like it a lot more  

 

It looks like prime has a left hand for a right hand. I f you spin it then the thumb is on the bottom, from what i can make out