I ran into a group of 14 year olds who had absolutely no idea who Optimus Prime was. They weren't being sarcastic....they kept calling him "Octopus Prime" by accident. Though this is merely a single example, to me it shows how G1 impacted its generation of little kids more than subsequent series did to their respective youth audiences. In fact, I'd think a good % of the audience for Beast Wars, Armada, etc. simply comprises the old G1 audience. Despite TF being around, kids of the 90s were raised on Power Rangers and Pokemon. "Optimus Prime" and "Megatron" seem not to be as meaningful to them. (I know...heavy generalizations, but these are just my personal observations.) This will be very important in how the new TF movie needs to be promoted.