Deluxe Animated Earth mode Prime was originally released in the Animated Battle Begins two pack by Hasbro, and it was one of the first figures released in the Animated line, even before the voyager Earth mode Prime. A lot of fans praised the actual mold, but had problems with the black battle damage Hasbro decided to apply to the figure. Everyone assumed that it would get a clean version released at some point, and after a couple of years it has finally happened, but not in the way fans had hoped. Originally Hasbro was to release this mold with the Wingblade armor, but the cancellation of the show meant the cancellation of the toy line as well. Hasbro did manage to squeeze out the last few deluxes they could, but sadly the last few voyager molds never made it to retail. Takara picked up the Animated line and like many others, I hoped they would release a clean version of this mold. At first many thought it would come with the Japanese battle begins two pack, but that came with the deluxe Cybertron mode Prime. Many thought it would come with the Japanese Wingblade armor but then it was announced that it would in fact come with a crystal version of the voyager mold. The 2010 sons of Cybertron set was announced and while the mold was present in the set, it was molded in clear plastic. Finally after all of this time we finally see a release of the figure, but there is a catch to actually obtaining one. You have to visit a Family mart store in Japan and purchase tickets to draw for various prizes. A crystal version of ROTF Prime is the top Prize (A), and this Animated deluxe Prime is Prize B. While not as scarce as many originally thought, the going price for this guy is about $90-$100 shipped on the secondary market. The actual figure itself comes packaged with several twisty ties in a ridiculously large box. I can't read Japanese, but from the look of it there is nothing terribly exciting on it. The contents of the box are the instructions, axe accessory, and the figure. Just for the fun of it I took a pic of voyager Prime in the box to show you how big it really is. Side Comparisons with Voyager Vehicle back Vehicle front Robot mode With Rodimus By the power of Grayskull ! Overall he is a really nice figure. Other than the deco there is no differences between this and the two pack release. All the joints on mine are nice and tight and the paint is applied evenly and cleanly. While I love the figure, I wouldn't recommend him to the casual Animated fan. I would only recommend him if you really like the mold, Animated and Optimus Prime and are willing to drop a little bit more money than you are accustomed to on a figure this size (I paid less for my Encore Metroplex ). I imagine Takara will give him the shiny paint treatment and I hope everyone who wants this guy can track him down for less than I did.